Generated by All in One SEO Pro v5.0.0.1, this is an llms.txt file, used by LLMs to index the site. # Dan Nedelko Business. Marketing. SEO. ## Sitemaps - [XML Sitemap](https://dannedelko.com/sitemap.xml): Contains all public & indexable URLs for this website. ## Posts - [Blog](https://dannedelko.com/blog/) - [The True Cost of Hiring vs. Partnering with Professional Services for Small Businesses](https://dannedelko.com/marketing-blog/hiring-staff-vs-marketing-agency/) - I often hear in many different different business, the idea of building a team versus hiring a professional services provider and a trusted partner. A few things to keep in mind: Take into account the true cost of building a team. Understand it's your time and that is a never ending commitment. Your team may - [Differences Between Partners and Service Providers](https://dannedelko.com/marketing-blog/difference-partner-service-provider/) - What's the difference between a Partner and a Service Provider as it applies to professional services? Specifically Digital Marketing or Software Development? There are some major differences IMHO...let's dive into it. Partners are part of the process, involved in the conversations as they are developed. Partners are on the team and involved in the development - [The Drive - Business and Growth with Dan Nedelko](https://dannedelko.com/marketing-blog/business-and-growth-podcast-ep-1/) - Welcome back to The Drive with me, Dan Nedelko. Join me to learn about Business and Growth for Small Business. It's practical, snackable, pragmatic and hopefully helpful. In this welcome back episode I'm explaining a bit about my perspective on Business and what value I can convey to you in the rejuventated verion of The - [Marketing and Business on the Road : The Marketing Drive ep 7](https://dannedelko.com/marketing-blog/marketing-execution-the-marketing-drive-ep7/) - Welcome to the new and improved Marketing Drive! What is The Marketing Drive? It's a daily podcast, video and blog series recorded from my car during my morning communte from Cambridge into Silicon Valley North in Waterloo. I'm talking about digital marketing, growth hacking, start-up business & marketing, client marketing and agency life. It's an - [Building and Managing Your Audience : The Marketing Drive ep 8](https://dannedelko.com/marketing-blog/know-your-audience-marketing-drive-ep8/) - There's a lot of doing in the day-to-day of the modern marketer, so much so that there isn't much time to stop and think about our audiences. I'll be talking about: How to build an audience a.k.a the "Minimum Viable Audience". How to identify your existing Audience. Why we need to know our audiences. The - [Lowering High CPA Rates : The Marketing Drive ep 9](https://dannedelko.com/marketing-blog/lowering-high-cpa-rates-marketing-drive-may-26/) - You hear it every day: "My CPAs are too high!" Managing paid marketing budgets is challenging, technical, psychological and ever evolving. When dealing with client budgets, it's important to understand the following: The CPA is only as low as it needs to be to target the proper end consumer and no lower. Introducing your final - [Dealing with Negative Clients and Toxic Relationships : The Marketing Drive ep 10](https://dannedelko.com/marketing-blog/negative-clients-toxic-relationships-marketing-drive-ep-10/) - In today's episode I'm talking about how to deal with negative client relationships, tense situations, and knowing the right time to walk away from or fire a client. Client relationships, toxic relationships and when should you fire a client? This Marketing Drive is geared to my pals in the marketing agency world. When you have - [Micro Moments, Audience Psychology and Keyword Research : The Marketing Drive ep 11](https://dannedelko.com/marketing-blog/micro-moments-audience-psychology-keyword-research/) - In today's episode I'm talking about capturing micro-moments of intent, the importance of search psychology and why keyword research is far from a menial task. Let's stop fluffing off keyword research as some trivial task, it in fact gets directly into the thoughts, feelings and aspirations of the human being on the other side of - [The New Facebook Pixel and Conversion Scoping : The Marketing Drive ep 12](https://dannedelko.com/marketing-blog/facebook-pixel-conversion-scoping/) - Podcast: Play in new window | Download (18.4MB) | EmbedSubscribe: Apple Podcasts | Spotify | Email | TuneIn | RSS | MoreWhat’s more important than tagging and tracking your lead and conversion funnel? Tagging and tracking your lead and conversion funnel accurately otherwise known as Conversion Scoping. Facebook has recently introduced their version 2 tracking - [Creating a Content Strategy That Converts : The Marketing Drive ep 13](https://dannedelko.com/marketing-blog/content-strategy-converts/) - Often dismissed as easy, creating a content strategy that converts and is in line with our overall strategy is challenging and tricky. Let's break it down and figure it out. - [Marketing Skills We Need in 2016 : The Marketing Drive ep 14](https://dannedelko.com/marketing-blog/digital-marketing-skills-2016/) - Digital Marketing Skills every professional needs in 2016. Learn what skills will make you stand out and also make you a more effective Digital Marketer. 👉🏽🎯 - [Sweet Little Marketing Lies : The Marketing Drive ep 15](https://dannedelko.com/marketing-blog/sweet-little-marketing-lies/) - It’s easy to sugar coat our marketing campaign results. No one *likes* reporting on less than “up and to the right” results. As Marketers, we have to be careful not believe our own sweet little lies... - [Facebook Groups The Feature No One Really Talks About : The Marketing Drive ep 16](https://dannedelko.com/marketing-blog/facebook-groups-marketing/) - Facebook has been on a tear recently, they're definitely on track to "eat the world". I've found that Facebook also sports one of the highest conversion rates of all channels when you've developed an engagement plan (a.k.a defined funnel and plan). In today's Marketing Drive, we'll be talking about why this feature is so great and how you can roll it out.Hint Giveaway: it's Facebook Groups and they're very powerful! - [Mapping Marketing Strategies & Tactics : The Marketing Drive ep 17](https://dannedelko.com/marketing-blog/marketing-strategies-tactics/) - Marketing strategies and tactics are often confused. Here are some tips that will help you to lay out Marketing strategies clearly, assigning tactics to them, then completing the circle by integrating that process into your reporting cycle. - [Practical PPC and AdWords Optimizations : The Marketing Drive ep 18](https://dannedelko.com/marketing-blog/adwords-ppc-optimizations/) - 10 AdWords and PPC optimizations you can implement right now. These tips are perfect for PPC marketers, or business owners and marketing teams who hire PPC consultants or agencies. - [Why You Need To Classify Your Digital Marketing Campaigns : The Marketing Drive ep 19](https://dannedelko.com/marketing-blog/digital-marketing-campaign-types/) - Share on facebook Facebook Share on twitter Twitter Share on linkedin LinkedIn Share on reddit Reddit Share on whatsapp WhatsApp Setting your digital marketing campaigns into one of three main types will help you maintain your sanity and provide clear goal posts for your team. Misunderstood campaign goals can cause a serious headache when the campaign is complete - [AdWords Quality Score Talk : The Marketing Drive ep 20](https://dannedelko.com/marketing-blog/adwords-quality-score-marketing-drive-ep-20/) - AdWords Quality Score, is going to be an-going topic of conversation on The Marketing Drive. We'll be discussing why it's important for all marketers from the executive levels to the most junior intern to understand the importance of this score. - [The 2016 Digital Marketing Recap: The Marketing Drive ep22](https://dannedelko.com/marketing-blog/digital-marketing-2016-recap-ep-22/) - What happened in the world of Digital Marketing in 2016? How did Google, Facebook, Twitter and the general state of social media evolve? Here's what we need to keep top of mind as Digital Marketers going into 2017. - [Building Leads and Developing Relationships Using PPC Channels : The Marketing Drive ep 21](https://dannedelko.com/marketing-blog/build-leads-ppc-campaigns/) - Watch and learn how to reduce your Pay Per Click campaign costs, create a highly engaged lead list and increase your conversion and retention rates. Making this happen simply requires an understanding of how a lead and conversion list can be set up to reduce costs and increase your long term conversions. - [Planning for marketing versus a marketing plan](https://dannedelko.com/marketing-blog/planning-for-marketing/) - Planning for marketing versus a marketing plan I've decided to resurrect my podcast in order to be more relevant to a wider audience, in addition to it being easier and more convenient for me to record a short ten to fifteen minutes podcast on my drive into the office every morning. I'm anticipating that it will be - [All About XML Sitemaps - The Marketing Minute](https://dannedelko.com/marketing-blog/xml-sitemaps/) - In today's episode of the Marketing (almost) Minute I'm looking at the importance of a correctly formatted and updated XML sitemap. Often times this is poorly implemented on a site. There are a number of "optional" tags meaning you can get away without implementing them but I strongly recommend you make sure you are implementing - [Google to Index Google Voice?](https://dannedelko.com/marketing-blog/google-to-index-google-voice/) - Google rebrands Grand Central as Google Voice but will they index your calls and text messages? - [Google Font API Thesis and Wordpress](https://dannedelko.com/marketing-blog/google-font-api-thesis-wordpress/) - So if you keep up on these things you'll no doubt have heard that Google has released a pretty super nifty and cool new fonts directory which will effectively allow you use some very snazzy fonts in a very web safe way. This makes me pretty happy since it's always a pain to have to - [Subdomain Network](https://dannedelko.com/marketing-blog/subdomain-network/) - Search Engine Optimization is still a significant component of my daily Internet Marketing work. I refuse on this blog to discuss basic SEO techniques, I will cover fundamental concepts like Hilltop, LSI and techniques which will make your sites make sense to the engines. I’m going to cover the idea of using a series of - [Building Great Links](https://dannedelko.com/marketing-blog/building-great-links/) - Link Building is always a topic of conversation for anyone in the world of Internet Marketing. People who push only organic SEO tend to be quite focused on the overall process of building masses of links with target anchor text on sites which may pass link juice. Personally that's a narrow minded point of view - [Your Bing Strategy](https://dannedelko.com/marketing-blog/your-bing-strategy/) - Yahoo is being Bing-ified - What is your strategy? Sometime next year, Microsoft will fulfill a planned integration to power Yahoo’s search results with Microsoft’s Bing Engine. The move will effectively consolidate 28% of the US search market, giving both companies a platform upon which to seriously battle Google.honeypotmarketing.com, To Bing or Not To Bing?, - [SEO Return On Investment](https://dannedelko.com/marketing-blog/seo-roi/) - I am pretty active on LinkedIn and have been for quite some time. I really do my best to try to answer one question per week and participate heavily in that community. It’s a good way to connect with others, make contacts and also use it as a sounding board for input to my ideas - [Integrating Bootstrap and Genesis](https://dannedelko.com/marketing-blog/integrating-bootstrap-genesis/) - Genesis + Bootstrap Update November 2020: Just a quick note dear reader, this blog post is now over 6 years old. I would consider it out of date. I no longer use Genesis framework, I've moved this website over to Thrive Architect by Thrive Themes. Bootstrap is one of my personal favourite frameworks and Genesis Framework - [Why I’m the Marketing Guy and That’s OK.](https://dannedelko.com/marketing-blog/marketing-is-everything/) - I’ve been an entrepreneur for many years, it’s chaotic, hectic, painful, stressful, fun and rewarding – if I’m lucky I might even make some money at it. That’s where I’m personally at today, and again it’s ok. After one of those extremely hectic days recently, me and one of my partners decided to grab a - [Promoting Your Facebook Presence](https://dannedelko.com/marketing-blog/facebook-marketing/) - I’ll bet you have some great Facebook Strategies you’ve implemented like the ideas below. Add a comment below and the best suggestions will be added to this list with a link back to your site. I know social media marketing is a hot topic these days and there are a lot of companies attempting to - [Ontario Legalizes Online Gambling](https://dannedelko.com/marketing-blog/ontario-online-gambling/) - So yesterday was an interesting day for me as a resident of Ontario and having been involved in the internet marketing side of online gambling for the past 10 years via clients who operate in the offshore space. The Province of Ontario and specifically "Premier Dad" or Dalton McGuinty announced that online wagering on Casino, - [You need an email marketing plan.](https://dannedelko.com/marketing-blog/email-marketing-plan/) - The Start-up Drive Ep.2 : Email marketing still matters. Start-ups, small businesses, medium sized, and companies of any size will benefit from a strategic plan for email marketing (if you heard yesterday's podcast then you'll get that one). Here are a few ideas for making sure that you're not discounting the powerful and low cost - [Boss Media Fines Licensees](https://dannedelko.com/marketing-blog/boss-media-fines-licensees/) - Boss is going to fine licensees who rely on Rakeback from limited players and don't market to recreational players. - [Social Media Strategy - June 21](https://dannedelko.com/marketing-blog/social-media-strategy-june-21/) - Today's tip is pretty simple and doesn't require brain surgery - don't use it as an after thought. There are well over 500 million people on Facebook and a shocking number of them log in every single day. This is an incredibly powerful communication medium, not a "nice-to-have if there is any budget left over". - [Jaxson Daniel Nedelko](https://dannedelko.com/marketing-blog/jaxson-daniel-nedelko/) - Well it's been a rough 2 weeks but Nicole and I are now the proud parents of Jaxson Daniel Nedelko. Nicole was in labor for 23 hours, then 2 hours in the OR giving birth then 2 hours in surgery after it was all said and done. It looks like Nicole will be recovering for - [Oh Images Where Art Thou?](https://dannedelko.com/marketing-blog/oh-images-where-art-thou/) - Oh where oh where has my lil' image gone? - [More pictures](https://dannedelko.com/marketing-blog/more-pictures/) - Lost Dog Lake - [Lost Dog Lake](https://dannedelko.com/marketing-blog/lost-dog-lake/) - Imagine a life without man made light , noises, whistles and beeps. Lost Dog Lake, Algonquin Park, 2011 - [The Best Father's Day Present](https://dannedelko.com/marketing-blog/the-best-fathers-day-present-2/) - Doesn't get much better than that :) - [Facebook Is Creepy](https://dannedelko.com/marketing-blog/facebook-is-creepy/) - [Pepsi Cheer - Social Media Done Wrong](https://dannedelko.com/marketing-blog/pepsi-cheer-social-media-done-wrong/) - Update April 21, 2010: Looks like I was quoted over at Media.asia in Five things you need to know about: Social media and brands by Andrew Knott. Nice to be referenced however briefly. You’re probably doing Social Media in your Internet Marketing mix, most companies and marketers have jumped on that bandwagon faster than people - [Using StumbleUpon Effectively](https://dannedelko.com/marketing-blog/stumbleupon/) - Social Network Marketing is currently a hot topic in the world of Internet Marketing. Many people want to integrate a social media and social networking component to their marketing mix. The most common problem I see is Social Media Marketing thrown together in an ad hoc fashion and poorly executed. The key risk from a - [The Real Life Social Network](https://dannedelko.com/marketing-blog/the-real-life-social-network/) - This is a fantastic look at the real life social network and the online social network. It's a presentation done by a Google employee and has some very interesting insights. In particular segments and groups of friends and relationships. I'll be adding thoughts, bullet point and additional info for the post but for the time - [Inspiration for start-up entrepreneurs](https://dannedelko.com/marketing-blog/inspiration-for-start-up-entrepreneurs/) - Hang in there. Special thanks to Gaping Void - my online psychotherapist. - [Wordpress Injection Attack](https://dannedelko.com/marketing-blog/wordpress-injection-attack/) - A good checklist of recovering your hacked Wordpress site and how to secure your Wordpress site after fixing things. - [Wordpress Security Plugins](https://dannedelko.com/marketing-blog/wordpress-security-plugins/) - When you use Wordpress for a corporate or business website, security always comes up as an issue and for good reason. In what has turned into an ongoing series on Wordpress Security I'm going to review a few very useful plugins which will add an additional layer of security to your Wordpress or Wordpress MU - [Online Casino PPC Strategy](https://dannedelko.com/marketing-blog/online-casino-ppc-strategy/) - Given the popularity of the post: Online Casino PPC Allowed in the UK. I am going to be writing a 5 Part Series on developing a comprehensive PPC strategy that will ensure the following: Avoid the rampant and idiotic bidding wars which are bound to take place. Years ago the click fraud was not only - [Is your brand communication strategy back asswards?](https://dannedelko.com/marketing-blog/marketing-communication-strategy/) - When we think about brand and communications messaging often the tactical "feature" message wins out over the motivation a consumer might have when making a decision about where to align their loyalties. In reality, the most effective brands in the world start from the motivation and move into the tactical "features" the deeper you dig. - [Algonquin Whispers](https://dannedelko.com/marketing-blog/algonquin-photography-dan-nedelko/) - I've spent many years tripping through Algonquin Park. There are literally hundreds of images I've been lucky enough to capture, as difficult as it is to sort through all of them, I've managed to put together a small collection of favourites from Lost Dog Lake, Lake Sisco, North Tea Lake and the Amable Du Fond.I - [You're Right.](https://dannedelko.com/marketing-blog/youre-right/) - It's all up to you. It truly is. - [Persistence and Determination](https://dannedelko.com/marketing-blog/persistence-determination/) - Nothing in this world can take the place of persistence. Talent will not: nothing is more common than unsuccessful men with talent. Genius will not; unrewarded genius is almost a proverb. - [I've been working too much. Time to reflect and rediscover Tom Thomson](https://dannedelko.com/marketing-blog/art-tom-thomson/) - There's been a "meme" floating around on Facebook lately: Someone posts the work of an artist. Comment or Like and you will have a new artist selected for you. You then post their work and talk about it. It's a good idea, there is after all more to social networks than the last sandwich update - [How to exclude Digg Digg from Wordpress pages & posts](https://dannedelko.com/marketing-blog/how-to-exclude-digg-digg-from-wordpress-pages-posts/) - I've had this issue myself and there is a simple way to do this, although it's not well documented. Simply add the following comment to the HTML of your page, post or custom post type to hide the Digg Digg floating share bar: [html][/html] - [Thoughts on a Plastic Spoon](https://dannedelko.com/marketing-blog/thoughts-on-a-plastic-spoon/) - We've literally gone insane. - [Nick Bilton: I don't feel sorry for business paying to promote.](https://dannedelko.com/marketing-blog/dont-feel-sorry-for-nick-bilton/) - This weekend a colleague of mine and I began discussing the topic covered by Nick Bilton in his: Disruptions: As User Interaction on Facebook Drops, Sharing Comes at a Cost article at the New York Times. This is not a new topic, Facebook charging for post promotion, it has been going on for well over - [Why Facebook will fail at Search](https://dannedelko.com/marketing-blog/facebook-will-fail-search/) - Facebook released their search strategy today, the so called "third pillar" of Facebook's future. Search is hard, very hard. It's why I have always been fascinated by search, it is also one of the reasons I have a massive amount of respect for Google, beyond their annoying marketing strategy of "do no evil", 0-10 PageRank - [A Direct Reply to Chris Morlock](https://dannedelko.com/marketing-blog/chris-morlock/) - As I was getting settled into a busy Monday morning or work, I was informed of a post by Chris Morlock (contact and references: Chris Morlock on the PDGA, Chris Morlock on DiscGolfScene, Chris Morlock on Facebook) on Facebook (of all places where I am not personally connected to him, therefore cannot see or respond - [You are not special.](https://dannedelko.com/marketing-blog/you-are-not-special/) - There's a fantastic message in this commencement speech. You might want to scroll forward to 2m 57s which is where the real message begins in this commencement speech. These are definitely words of wisdom and it reminds me of this quote which I have always loved and kept near to me. “Nothing in the world - [Linksys WRT54G - getting wired speeds on wireless](https://dannedelko.com/marketing-blog/linksys-wrt54g-increase-wireless-speed/) - I've got a LinkSys WRT54G wireless router. It's a little older and been great but lately I've been getting disconnected every few hours and had to reset the router. Annoying at best, then I ran a speed test and was sad to see my download speeds stank relative to sitting at my desk and wired - [How to create a great social media content schedule](https://dannedelko.com/marketing-blog/social-media-content-schedule/) - I often run into examples of poorly executed social media "programs". Generally this comes from a highly undervalued view of social media, poor planning and an under-estimation of the complexity of the channels. Quite often this will lead to an inconsistent and off-topic communication plan when it comes to talking to your fans or brand - [Youdoneven Know](https://dannedelko.com/marketing-blog/youdoneven-know/) - No comment required. - [Universes collide](https://dannedelko.com/marketing-blog/universes-collide/) - I feel like I might be creating a black hole or something :) - [The Start-Up Drive : Startups need planning.](https://dannedelko.com/marketing-blog/the-start-up-drive-startups-need-planning/) - The Start-Up Drive Ep 3 : Agile and Lean does not mean we won't document plans. In today's daily drive I've been thinking about the best way to document your plans. I'm not talking about writing a 1000 page document, Gantt charts, deliverables and projections. I'm talking about a monthly or quarterly overview of key objectives. Doing - [Yahoo is a disaster thanks to Carol Bartz.](https://dannedelko.com/marketing-blog/yahoo-is-a-disaster-thanks-to-carol-bartz/) - I'm not going to be smug about my previous (and much more in depth) post about Carol Bartz being nothing short of the fifth horseman of the apocalypse as far as Yahoo is concerned. Ok, I'll be a little smug. According to TechCrunch it looks like her tenure is going to be coming to an - [Dušan's Dare](https://dannedelko.com/marketing-blog/dusans-dare/) - Dušan : youdoneven know how much of an impact you had while you were hanging out down here with us mere mortals. Can you believe this? Too much awesome. Background: there's a challenge course almost ready for the kids at Camp Ruskoka. Ruskoka is a camp for new Canadian arrivals and underpriviledged children to learn leadership, mentorship - [Instagram doesn't like embedding](https://dannedelko.com/marketing-blog/instagram-doesnt-like-embedding/) - Instagram doesn't seem to like it when you run a static image on their site through some processing. Fascinating. Oh well. Note to self don't use instagram for that although the effects are cool. - [Woothemes Tumblog Images Broken](https://dannedelko.com/marketing-blog/woothemes-tumblog-images-broken/) - Ok looks like it's an RTFM issue (hopefully). After installing the tumblog (or WooThemes supported Tumblog) you need to go to Settings > Permalinks and save your permalink structure again. This re-registers the custom taxonomies with the Tumblog plugin. Here's the reference from WooThemes Tumblog Support: http://www.woothemes.com/support/wootumblog/ Now the question is: did it work? - [Social Media and Common Sense](https://dannedelko.com/marketing-blog/social-media-and-common-sense/) - I used to live in Vancouver. I lived in Toronto for a bit. I even lived in Europe for a few years. I always find it strikingly interesting when I look at smaller population centres and how business owners, media outlets and others embrace social media marketing channels. Wednesday January 26 Update: Interestingly enough, whoever - [2010 Printable NFL Schedule](https://dannedelko.com/marketing-blog/2010-nfl-schedule-new-orleans-saints/) - I made my own 2010 NFL Schedule both online and a printable version since every other schedule I found kinda sucked. Let's reduce suckage. Grab my schedule. - [Internet Marketing Minute Podcast](https://dannedelko.com/marketing-blog/internet-marketing-podcast/) - The Internet Marketing Minute is a Daily Podcast covering SEO, SEM, PPC, Social Media, Web Analytics, and Conversion Rate Optimization - [Marketing Minute - Twitter Strategies and Making Money on Twitter](https://dannedelko.com/marketing-blog/twitter-strategies/) - How to make money using Twitter without coming off as a douchebag or being instantly hatred by friends and family for being a spammer. - [Email Scammers Get More Saavy](https://dannedelko.com/marketing-blog/email-scammers-get-more-saavy/) - This brightened up my morning today. I get tons of spam like this but I have yet to have seen one that actually included my real name in the body. A few things about this are very cool: I never knew I had a relative named Michael Nedelko. It's even more ironic that my relative - [Wordpress Desktop Client for Mac](https://dannedelko.com/marketing-blog/wordpress-desktop-client-for-mac/) - I spend a good bit of my time writing content for my various websites. Logging into each separate Wordpress or Joomla instance can be time consuming and annoying - as good as web interfaces have become they are still no where near as responsive as a good desktop app. Being a Mac user there aren’t - [MacJournal Review and Tests](https://dannedelko.com/marketing-blog/macjournal-review-and-tests/) - I’m testing out more MacJournal Stuff and it looks like my server time was set completely improperly. Good time, had to ssh in - after digging up my cryptic passwords. Now to test the upload without scheduling issues. I’m also going to default to the most simple option for image insertion. Good ol’ drag and - [GPS Tracking Tools and Toys - Gadget Friday](https://dannedelko.com/marketing-blog/gps-tracking-tools-and-toys-gadget-friday/) - If you know me, you know I’m a huge gadget freak. I’ve got all the newest toys and some of my favorites are my GPS handhelds. I use mine for camping, hiking, off roading in my 4x4 Jeep, cross country skiing, and mountain biking. I’ve used my GPS for a couple of years and can’t - [32Red Active Players Up Revenues Down](https://dannedelko.com/marketing-blog/32red-revenues-down/) - More interesting financials from online casino operator 32Red. Looks like they had an increase in active players, which is always good (customer service and retention likely get credit for that) but a revenue drop of 11%. Here's a brief synopsis of the interim results: Overall revenues -11.2% to £5.8m, from £6.4m at the same point - [Online Gaming Revenues Flat and Dropping](https://dannedelko.com/marketing-blog/online-gaming-revenues-down/) - 888.com and PartyGaming show losses in the first half of 2009. The glory days of massive profits in gambling are gone but what now? - [Online Casino Games for British Columbia](https://dannedelko.com/marketing-blog/online-casino-games-for-british-columbia/) - This is an interesting new development. Looks like the Province of British Columbia will be providing a legal online casino and online gambling website for residents of the province. The BCLC (British Columbia Lottery Corporation) is guessing that their online casino offering could generate $100 Million in revenue by 2014. Having been involved in online - [Prague Spring Anniversary](https://dannedelko.com/marketing-blog/prague-spring-anniversary/) - My parents fled Czechoslovakia 41 years today. It's interesting finally read my mother's first person accounting of that day. - [Yahoo Never Was A Search Engine](https://dannedelko.com/marketing-blog/yahoo-never-a-search-engine/) - Well I've never been a fan of Yahoo CEO Carol Bartz and she continues to stupify me with her ridiculous statements which she holds to so dearly. As covered over at Search Engine Land Bartz was interviewed in the New York Times. She is stunningly moronic in some of her claims: "Yahoo, according to Ms. - [Online Gambling in CR Government Sites](https://dannedelko.com/marketing-blog/online-gambling-in-cr-government-sites/) - As a major home for online gambling firms, will the Costa Rican Government start taxing and regulation? - [Words of Wisdom](https://dannedelko.com/marketing-blog/words-of-wisdom/) - Can anyone guess who said this? Please comment and take a shot at it: The paradox of our time in history is that we have taller buildings but shorter tempers, wider Freeways , but narrower viewpoints. We spend more, but have less, we buy more, but enjoy less. We have bigger houses and smaller families, - [Wordpress Backup Plugins](https://dannedelko.com/marketing-blog/wordpress-backup-plugins/) - In the last few days the Gumblar malware injection attack has been making the rounds and hopefully you've taken preventitive measures to ensure that you are as safe as you can be from this annoying injection attack. Just so you're aware the reason for this attack is Blackhat SEO spammers are attempting to insert a - [Wordpress Exploit Gumblar .cn](https://dannedelko.com/marketing-blog/wordpress-exploit-gumblar-cn/) - Looks like there is another Wordpress exploit out there dubbed Gumblar .cn - I was actually made aware of it through a pingback from Growmap.com on their: Watch Out for Recent WordPress Gumblar PHP Exploit post. These attacks are extremely time consuming to clean up, trust me I've had to do it before in the - [Blocking Spam with Wordpress](https://dannedelko.com/marketing-blog/block-spam-wordpress/) - An easy guide to setting up your Wordpress site to ban spammers and intruders by IP Address. Subscribe to my feed to get more great tutorials. - [How to: Clean Your Blackberry Curve Keyboard](https://dannedelko.com/marketing-blog/how-to-clean-your-blackberry-curve-keyboard/) - Step by step video instructions and parts source for cleaning your Blackberry - [Social Media is personal - Gary Vaynerchuk](https://dannedelko.com/marketing-blog/social-media-is-personal-gary-vaynerchuk/) - Good old Gary Vaynerchuk does a great job of distilling the importance of social media and how it can lift your business. Watch the video below. I'm adding my own bullet points in addition to highlights from Gary's talk. The way business used to built was on the relationship. Social media level sets that relationship, ## Pages - [Dan Nedelko – SEO, Digital Marketing, Entrepreneurship](https://dannedelko.com/) - Who is Dan Nedelko? Dan has over 25 years of experience in Business, Software Development, SEO, Marketing, and Entrepreneurship. He's the Founder of Honeypot Marketing and Genuinemedia and Development. Let's go! - [Honeypot Marketing](https://dannedelko.com/honeypot-marketing/) - Discover Honeypot Marketing, a top digital marketing agency offering B2B and ABM services, SEO, content creation, social media management, and more. - [Hi. I’m Dan Nedelko.](https://dannedelko.com/about-dan-nedelko/) - Hi. My name is Dan Nedelko, founder of Honeypot Marketing, Honeypot Labs and Honeypot Studios, Genuine Media, The Knows Network, Marketer Knows, Genuine Media and Development. I’ve been designing software platforms and monetizing these same businesses since 2000. I’ve also been in the iGaming (Online Gambling) industry since 2004. I’ve worked with some of the - [Business Development & Marketing Consulting](https://dannedelko.com/consulting/) - Turn ideas into action Whether you’re creating a new product or adapting your business and brand to the new world of mobile, social and a hyper-connected world, my experience in the technology and marketing space will help you navigate the complexities of modern business. My areas of experience include: Search Engine Optimization Regulated iGaming Strategic - [Sportsbook SEO Consulting and Marketing](https://dannedelko.com/experience/sportsbook-seo/) - With 20+ years experience in Sportsbook SEO and Online Gaming SEO. I've worked with some of the largest sportsbooks in the world. Let's work together! - [Experience](https://dannedelko.com/experience/) - I’ve spent many years of my life working on new businesses projects and ventures its my thing. I’ve been a member of many great teams that have managed to take a small idea and transforming them into large highly successful organizations When that happens it is often time for me to move on to the - [Social Landing and Links](https://dannedelko.com/links/) - Hi I’m Dan Need help now? The easiest way to get a hold of me is on WhatsApp Join the The Drive Pod Email List - [The Drive - Business and Growth Podcast](https://dannedelko.com/the-drive/) - Subscribe to Stay Updated On Every Episode Listen on Apple Podcasts Listen on Spotify Listen on Google Podcasts The Drive – Business & Growth with Dan NedelkoLet’s talk business, real business. No hustle. No gimmicks. Real business talk for the real small business owner and entrepreneur. Join me if you’re interested in building a real - [SEO Assist](https://dannedelko.com/seo-assist/) - SEO Assist for iGaming “I want cutting-edge SEO tactics that are actually ranking websites.” SEO in sports, casino, poker and horses world is one of the most competitive in the world. Lets build your SEO team, prioritize your plan, and keep your Technical SEO on track. SEO Assist is a straight forward monthly subscription with - [Payment](https://dannedelko.com/payment/) - [Shop](https://dannedelko.com/shop/) - [Learn](https://dannedelko.com/learn/) - [Social Strategy Payment](https://dannedelko.com/social-strategy-payment/) - [Free Site Audit](https://dannedelko.com/free-site-audit/) - [WP Simple Pay Pro Test](https://dannedelko.com/wp-simple-pay-pro-test/) - [Hosted Subscription Checkout](https://dannedelko.com/hosted-subscription-checkout/) - Hoping to see EFT as a payment option. [wp_stripe_checkout_v3 price="IG-WEALTH-WEBINAR" mode="subscription"] - [Thank You!](https://dannedelko.com/thank-you/) - Testing the Thank You Page - [Homepage](https://dannedelko.com/homepage/) - Testimonials “Dan is the most skilled internet marketer I’ve worked with. His grasp of SEO and all related disciplines is second to none in the industry. In our time working together, I saw Dan take our company from being fairly irrelevant in the search world, and bring it to #1 across the board. Somewhat akin - [Gambling SEO](https://dannedelko.com/experience/gambling-seo/) - For the past 7 years I have been involved in Gambling SEO and marketing with some of the largest eGaming sites in the world. Click and find out more. - [Photography](https://dannedelko.com/photography/) - Photography by Dan Nedelko [modula id="17774"] - [Case Studies](https://dannedelko.com/case-studies/) - Over the years I have been involved with designing, marketing and developing business cases and plans for numerous enterprises, startups and "science projects". In this section I will be highlighting them in a bit more depth than I have outlined on my professional profile page. In each Case Study or Article I am going to - [GD Star Rating Tips](https://dannedelko.com/gd-star-rating-tips/) - Get your GD Star Rating Tips and Help Here. I've put together a Wiki page of problems and solutions for this amazing Wordpress Plugin. - [Posts](https://dannedelko.com/posts/) - [Privacy Policy](https://dannedelko.com/privacy-policy/) - [Digital Marketing Philosophy](https://dannedelko.com/digital-marketing-philosophy/) - Stop selling and start giving without expectation of return. For the record yes we do need to track and it's great that we can. It's also important to care about people and build relationships. Start with Why. https://www.youtube.com/watch?v=sioZd3AxmnE - [CONTACT](https://dannedelko.com/contact/) - GET IN TOUCH CONTACT MESSAGE ME Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo. 123 Fifth Avenue, New York, NY 10160 contact@hello.com +1 910-626-85255 FOLLOW ME - [Freelance Academy](https://dannedelko.com/freelance-academy/) - [Apprentice registration page](https://dannedelko.com/apprentice-registration-page/) - [WishList Member](https://dannedelko.com/wishlist-member/) - This page is auto-generated by the WishList Member Plugin.This status of this page must be set to Published. Do not delete this page or put it to Trash.Do not edit or rename this page. ## Thrive Apprentice Lesson - [Two Scarcity Marketing Recipes](https://dannedelko.com/marketing-blog/course/two-scarcity-marketing-recipes/) - In this short lesson, we introduce two recipes you can apply to your business: the “under the radar” promotion and the classic product launch or sale. You’ll see the exact steps and timings required to make these promotions as effective as possible. - [Introduction – From Internet Rubbish to Content Marketing Gold](https://dannedelko.com/marketing-blog/course/introduction-from-internet-rubbish-to-content-marketing-gold/) - Why is it so hard to create engaging content? And what is engaging content actually? Discover what you’ll need to learn in order to make your content marketing efficient - [Why Most Internet Content Never Sees The Light of Day](https://dannedelko.com/marketing-blog/course/why-most-internet-content-never-sees-the-light-of-day/) - Over two million blog articles are written every day. And most of them will never be read. Discover why this happens and how to avoid being part of this junkyard of internet rubbish. - [Mastering Your Technique and Presentation](https://dannedelko.com/marketing-blog/course/mastering-your-technique-and-presentation/) - Check these 4 things before publishing any content online. If you get one of these wrong, the actual content of your blog will not even matter all that much… - [Introduction – From Internet Rubbish to Content Marketing Gold](https://dannedelko.com/marketing-blog/course/introduction-from-internet-rubbish-to-content-marketing-gold-2/) - Why is it so hard to create engaging content? And what is engaging content actually? Discover what you’ll need to learn in order to make your content marketing efficient - [Introduction – From Internet Rubbish to Content Marketing Gold](https://dannedelko.com/marketing-blog/course/introduction-from-internet-rubbish-to-content-marketing-gold-3/) - Why is it so hard to create engaging content? And what is engaging content actually? Discover what you’ll need to learn in order to make your content marketing efficient - [Introduction – From Internet Rubbish to Content Marketing Gold](https://dannedelko.com/marketing-blog/course/introduction-from-internet-rubbish-to-content-marketing-gold-4/) - Why is it so hard to create engaging content? And what is engaging content actually? Discover what you’ll need to learn in order to make your content marketing efficient - [Intro & Proof](https://dannedelko.com/marketing-blog/course/intro-proof/) - To start with, we’ll take a look at some proof. That way, you’ll see that the recipes in this course actually work (and produce some impressive results) in the real world and aren’t just marketing theory. - [Scarcity Marketing – Good & Bad Examples](https://dannedelko.com/marketing-blog/course/scarcity-marketing-good-bad-examples/) - In this lesson, we introduce the concept of scarcity marketing. And very importantly: we look at some examples of how not to do it and the principles for doing it right. Scarcity marketing is tricky in this regard. If you do it right, it’s incredibly powerful. But if you do it wrong, it can cost - [How to Build Courses With Thrive Apprentice](https://dannedelko.com/marketing-blog/course/how-to-build-courses-with-thrive-apprentice/) - In this lesson, we introduce the concept of scarcity marketing. And very importantly: we look at some examples of how not to do it and the principles for doing it right. Scarcity marketing is tricky in this regard. If you do it right, it’s incredibly powerful. But if you do it wrong, it can cost - [How to Build a Digital Product Empire](https://dannedelko.com/marketing-blog/course/how-to-build-a-digital-product-empire/) - In this lesson, we introduce the concept of scarcity marketing. And very importantly: we look at some examples of how not to do it and the principles for doing it right. Scarcity marketing is tricky in this regard. If you do it right, it’s incredibly powerful. But if you do it wrong, it can cost - [Behind the Scenes: Our Exact Scarcity Marketing Sequence](https://dannedelko.com/marketing-blog/course/behind-the-scenes-our-exact-scarcity-marketing-sequence/) - Continuing the theme of keeping it real, in this video we take a look at the exact scarcity marketing sequence we used on one of our product launches. And by exact, I mean: you’ll see the actual emails we sent, the exact timings of when we sent them and the sales results corresponding to them. ## Thrive Apprentice Chapter - [Scarcity Marketing Secrets](https://dannedelko.com/marketing-blog/chapter/scarcity-marketing-secrets/) ## Glossary - [Accelerated Mobile Pages](https://dannedelko.com/terms/accelerated-mobile-pages/) - AMP – Accelerated Mobile Pages – is an Open Source framework designed to speed up load times for mobile internet users. This is a technology that was launched as an initiative by Google and several other companies to create simple websites for mobile devices. AMP features reduced JavaScript elements, the use of content delivery networks - [Zero Click Searches](https://dannedelko.com/terms/zero-click-searches/) - Zero click searches are queries in search engines such as Google, Bing, or Yandex that do not send you to a third-party website from an organic search result. Approximately 50 percent of searches currently end without a click on an organic search result. Everything you need to know about zero click searches can be found - [SEO Best Practices](https://dannedelko.com/terms/seo-best-practices/) - SEO best practices are a set of tasks designed to help improve a website’s search engine rankings. Common search engine optimization best practices include on-site optimization, researching keywords, and building backlinks to a site. Put another way: There are a million things you can do to get higher Google rankings (including advanced SEO strategies and techniques). - [Search Engine Optimization](https://dannedelko.com/terms/search-engine-optimization/) - What is Search Engine Optimization? Search engine optimization (SEO) is the practice of getting targeted traffic to a website from a search engine’s organic rankings. Common tasks associated with SEO include creating high-quality content, optimizing content around specific keywords, and building backlinks. In other words: SEO is all about improving a site’s rankings in the ## Payment Forms - [One-on-One Consulting Call](https://dannedelko.com/?simple-pay=one-on-one-consulting-call) - [](https://dannedelko.com/?simple-pay=18707) - [Gold Consult Package *Best Value*](https://dannedelko.com/?simple-pay=gold-consult-package-best-value) - [Silver Consulting Package](https://dannedelko.com/?simple-pay=silver-consulting-package) - [Consult + Follow Up](https://dannedelko.com/?simple-pay=consult-follow-up) ## Categories - [WordPress](https://dannedelko.com/wordpress/) - Wordpress is less a blog platform these days and is quickly becoming more and more a flexible lightweight CMS platform. - [Brain Candy](https://dannedelko.com/brain-candy/) - Everything from politics to random thoughts and opinions I have on anything I might want to talk about. - [Search Marketing](https://dannedelko.com/search-marketing/) - All things related to Search Marketing. - [Features](https://dannedelko.com/features/) - You can find all of my featured articles here. You’ll find podcasts, tech articles, SEO and Internet Marketing. - [NFL](https://dannedelko.com/nfl/) - [Social Media](https://dannedelko.com/social-media-2/) - [Me](https://dannedelko.com/me/) - This is just stuff about me. Personal, thoughts, writing, snapshots, ramblings, ideas. - [How To](https://dannedelko.com/how-to/) - [Inspiration](https://dannedelko.com/inspiration/) - [Outdoors](https://dannedelko.com/outdoors/) - [iGaming](https://dannedelko.com/igaming/) - [Business](https://dannedelko.com/business/) - [Google](https://dannedelko.com/google/) - [Marketing](https://dannedelko.com/marketing/) - [SEO](https://dannedelko.com/seo/) - [Digital Marketing](https://dannedelko.com/digital-marketing/) - Real Digital Marketing Strategy including Content ✔️ Social ✔️ Marketing Technology ✔️ Messaging ✔️ - [Podcast](https://dannedelko.com/podcast/) ## Tags - [Business](https://dannedelko.com/marketing/business/) ## Courses - [Thrive Themes - Make More Sales Without Needing More Traffic](https://dannedelko.com/marketing-blog/learn/thrive-themes-make-more-sales-without-needing-more-traffic/) - Learn the most reliable method we’ve ever found, to increase conversion rates. - [Thrive Themes - From Internet Rubbish to Content Gold](https://dannedelko.com/marketing-blog/learn/thrive-themes-from-internet-rubbish-to-content-gold/) - How to improve your content marketing so you can stand out from all the rubbish content out there - [Thrive Themes - 22 Tips to Build Your Mailing List Faster](https://dannedelko.com/marketing-blog/learn/thrive-themes-22-tips-to-build-your-mailing-list-faster/) - The Cheat Sheet for Turning Your Website Into a More Effective List Building Machine - [Thrive Themes - Build a Conversion Focused Website From Scratch](https://dannedelko.com/marketing-blog/learn/thrive-themes-build-a-conversion-focused-website-from-scratch/) - This course will take you from zero to conversion optimized website in 10 steps. - [Thrive Themes - Multi Step Mastery: Build a Targeted Mailing List](https://dannedelko.com/marketing-blog/learn/thrive-themes-multi-step-mastery-build-a-targeted-mailing-list/) - Discover the 4 most powerful methods to put this new list building strategy to use.