There’s been a “meme” floating around on Facebook lately:
Someone posts the work of an artist. Comment or Like and you will have a new artist selected for you. You then post their work and talk about it.
It’s a good idea, there is after all more to social networks than the last sandwich update or newest trending YouTube video (I jest!).
I love the idea of sharing Art. Art is important. The artists who create are also very important.
I’m thinking I am going to start with my own favourites and branch into new territory.
It’s one part self-exploration, re-visiting artwork that may have slipped my mind.
It’s also another part discovery I’m excited to go on this journey, if you pay even a little bit of attention to it maybe we can all learn something new.Continue reading
As I was getting settled into a busy Monday morning or work, I was informed of a post by Chris Morlock (contact and references: Chris Morlock on the PDGA, Chris Morlock on DiscGolfScene, Chris Morlock on Facebook) on Facebook (of all places where I am not personally connected to him, therefore cannot see or respond to his inquiries) regarding transparency and questions regarding the Dušan Nedelko Foundation. Which we have been running since my brother’s untimely passing.
I was a taken off guard by the comment I could see, since we have http://dusansfoundation.org and I am always extremely easy to contact directly. It therefore does confuse me to see comments made to which I cannot respond to personally or on behalf of the Foundation.
As this is my personal blog, I think it is most appropriate to post my email response which I sent directly to Mr.Morlock. This hopefully ensures complete transparency, if you have any comments or questions please do not hesitate to contact me at firstname.lastname@example.org
Thanks to everyone who has so generously supported our efforts to both continue my brothers efforts and to enable our youth through outdoor activity and education. I would also add that it is interesting to see such behaviour in response to a genuine effort on the part of many people to support our youth.
I was brought to my attention today regarding your questions about the raising and allocation of funds with respect to the Dusan Nedelko Foundation. As I do not have access to your Facebook wall I have included a brief snippet as is viewable from my perspective:
The Dušan Nedelko Foundation
I have a question or two. I keep seeing the fundraising we all do for this group and I do understand that it pushed on the disc golf community because of Dusan and his passion for helping kids learn the sport. My first question is, where are the tournaments or gatherings to teach these youngsters, that should be set up or at least funded by the foundation? We donat…See More
I would direct you to the attached document [Editorial addition: the document is available online at http://dusansfoundation.org/youth-2/financial-awards-summary-update.html] which we are about to post on our blog and also as a newsletter to supporters of the Foundation. There are some misconceptions in what I can see from your public comments:
Core Values and Culture
I would suggest that if you have any direct questions, comments, concerns or input that you are always welcome to contact us directly at:
I thank you for your questions and look forward to hearing back from you.
The Dušan Nedelko FoundationContinue reading
Good old Gary Vaynerchuk does a great job of distilling the importance of social media and how it can lift your business. Watch the video below. I’m adding my own bullet points in addition to highlights from Gary’s talk.
There’s more to come here, but if you’re in business or in marketing do yourself a favour and absorb this.Continue reading
I’m not going to be smug about my previous (and much more in depth) post about Carol Bartz being nothing short of the fifth horseman of the apocalypse as far as Yahoo is concerned.
Ok, I’ll be a little smug. According to TechCrunch it looks like her tenure is going to be coming to an end, and with that she should never, ever run a tech company again.
If you want more in depth analysis then read my previous post or the amazingly titled “Yahoo’s 360 degree turnaround” on TechCrunch.
Stop. Carol. Now.
Please. (I say that on behalf of all current Yahoo shareholders).Continue reading
Today’s tip is pretty simple and doesn’t require brain surgery – don’t use it as an after thought.
There are well over 500 million people on Facebook and a shocking number of them log in every single day. This is an incredibly powerful communication medium, not a “nice-to-have if there is any budget left over”.
So how is interacting with your consumers (ie social media) still an ‘elective’ marketing activity for some brands? Simply put there are many people today who would have said this the following if they were in their marketing positions over a hundred and fifty years ago at Western Union:
“This ‘telephone’ has too many shortcomings to be seriously considered as a means of “
communication. The device is inherently of no value to us.”
That’s a real quote from a Western Union internal memo from 1876.
Today’s social media strategic tip – create a full fledged program, don’t use already overworked staff to fill in half heartedly and definitely do not expect to become a star brand without any effort (meaning no resources, plan, communication strategy or tactics to engage your audience).
At the end of the day you’re not interacting in social media at all, you’re simply talking to the people who buy your product. People (ie consumers) like to deal with (read: buy things) other people (example: that’s you!) they know.Continue reading